Tesla, a company almost every other car company envies upon not because it has revolutionized the automobile industry but because Tesla has changed the marketing trend of the industry with its ingenious marketing strategy. Tesla spent literally nothing on marketing budget but sold almost 500,000 units last year. Seems impossible, right? But Tesla made it possible. Well let’s see how…
Narrated by: Mirza Angon
Produced by: Syed Albhi Fahad
Scripted by :
1. Rownok Shihab
2. Quazi Anuva Raidah
Keep your eyes glued to The Corporate Guy’s YouTube Channel for more insightful videos. Don’t forget to subscribe if you haven’t yet.
Follow us on
Facebook - https://www.facebook.com/thecorporateguy.tcg/
Instagram - https://www.instagram.com/thecorporateguy.tcg/
Twitter - https://twitter.com/CorporateGuyTCG
LinkedIn - https://www.linkedin.com/company/the-corporate-guy
Timestamps:
0:00 Intro
0:40 The History
1:59 Cause 01 : Employer Branding
2:55 Causé 02 : Influencer Marketing
3:36 Cause 03: Cross Promotion
4:15 Cause 04 : CSR Initiatives to Build Goodwill
5:20 The Question & Outro
References:
Elon Musk "Mars Pioneer Award" Acceptance Speech
https://youtu.be/PK0kTcJFnVk
Tesla's “$0 Marketing Budget” Is Awesome Marketing
https://www.referralcandy.com/blog/tesla/
Tesla CSR: a brief overview - Research-Methodology
https://research-methodology.net/tesla-csr-a-brief-overview/
Tesla's New Customer Referral Program https://www.tesla.com/blog/teslas-new-customer-referral-program
Credits:
Upbeat Corporate by JP Bianchini https://jpbianchini.com
Creative Commons — Attribution 3.0 Unported — CC BY 3.0
Free Download / Stream: https://bit.ly/upbeat-corporate
Music promoted by Audio Library https://youtu.be/Hiq53IyRnGI
#Tesla #marketingstrategy #TheCorporateGuy
0 Comments